Travel the globe: cheaper, safer, authentically
By Lauren McDowell
It’s a sweltering summer day in Cairo, and Sam Otchere types these words into his Notes app from the backseat of an Uber. He is sketching out the concept for his new startup – an app that connects travelers with local tour guides. Excited about his newfound entrepreneurial creativity, he recalled tactics he learned in WH 2050 Entrepreneurial Communication.
Having loved WH 2010, Sam wanted to build on the course and grow through an entrepreneurial lens. Needing one more class to round out his schedule, he found WH 2050 while searching for entrepreneurship courses. As he put it, WH 2050 is a “survey of the entire entrepreneurial process” and teaches students how to communicate their vision to others.
WH 2050, much like WH 2010, pushes students out of their comfort zone and challenges them in new ways. “I really struggled with being concise,” Sam shared, “and so much of business communication is concision and being as straightforward as possible.”
WH 2050 transformed Sam’s perspective on entrepreneurship, shifting it from a “too risky” gamble to an exciting and viable career path. Motivated by his desire to solve real-world problems and improve peoples’ lives, Sam has channeled this drive into his entrepreneurial passion. This blend of purpose and creativity now fuels his vision for future ventures.
“This class gave me the foundation to think like an entrepreneur,” Sam told me as he talked about moving into a subconscious entrepreneurial mindset. “I am always thinking of ways to make things better and ways to take things to the next level.”
Above all, WH 2050 emphasizes thinking like an entrepreneur. It guides students through developing an idea that is captivating and compelling to others. Through tactics and tools, it teaches concise, persuasive communication to aid the students in their entrepreneurial journey.
For Sam, the “six-word story” was a game changer. In this exercise, students must distill their complex ideas into a mere six words. Sam found that this process forced him to clarify his concept, and he now regularly does this when forming his ideas.
So, if inspiration strikes while cruising through Egypt in an Uber, WH 2050 will help you transform those passing thoughts into a clear and compelling vision. With this class, you’re not just gaining skills – you are unlocking a mindset that can turn your next big idea into reality.